Search Engine Optimization
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Search Engine Optimization (SEO) is a process and a science of improving
the volume and quality of traffic to a web site from search engines via
"natural" ("organic" or "algorithmic") search results for targeted keywords
or key phrases. Based on analytics metrics and data, the higher a webpage
ranks in the search results the more visitors will end up finding a site.
With perfect SEO timing and process of implementation, a webmaster can also
target different types of searches. This includes image search, local search,
and industry-specific vertical search engines.
SEO can be approached in many
ways, but the latest trend is Performance Based SEO.
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As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms
work using SEO tools and the corresponding data presented by these tools. SEO technical processes
may involve a site coding, aesthetic presentation, and linking and user-friendly based structure
as well as fixing problems that slows down or totally prevents search engine indexing programs
from fully spreading a site
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ENTER CAPS Search Engine Optimization service
includes consultation, keyword research,
copywriting, website redevelopment, linking structure and optimization, submitting to search
engines and finally, report generation on optimization results in all aspects.
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ENTER CAPS is dedicated in providing the highest
possible standard of SEO implementation
that major search engines allow. We offer SEO services, guaranteed to give top results based
on your keyword and niche target and the use of white hat only methods. This principle helps
and guides us to serve our client's needs without compromising what the search engines allow
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SEO Process |
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A Search Engine Optimization Process is divided into 2 Main Operations,
On Page Optimization and Off Page Optimization.
On Page Optimization - On Site Optimization - considers the Factors that have
effects on your Web Page, and it's usually controlled by Coding on Web Page.
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On-Page Optimization includes the following:
- Keyword Research & Analysis.
- Title & Meta Tags Generation and Optimization.
- Content Optimization & Keywords Injection.
- Sitemap Generation.
- Internal Link Building.
- World Wide Web Consortium (W3C) Compliance.
- Sitemap Generation & Optimization.
Off-Page Optimization includes the following:
Off Page Optimization - Off Site Optimization - considers the factors that
affect your Web Page Listing in Organic Search Results, these Factors are
Off-site so they are not controlled by Coding on Page.
- Keyword Research & Analysis.
- Title & Meta Tags Generation and Optimization.
- Content Optimization & Keywords Injection.
- Sitemap Generation.
- Internal Link Building.
- World Wide Web Consortium (W3C) Compliance.
- Sitemap Generation & Optimization.
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